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Shopping for fitness gear on Amazon will produce pretty prices right now with Black Friday deals coming early this year on everything from New Balance running shoes to Yeti drinkware. But there’s big news for a popular piece of exercise equipment—the Bowflex SelectTech 552 adjustable Dumbbells—and right now, they’re at the lowest price seen since 2020.
The Bowflex SelectTech 552 adjustable dumbbells, Amazon’s second best-selling set, are on sale just days ahead of Black Friday for $349—$80 off the original price of $429—through Cyber Monday. But right now, Bowflex is also offering a coupon for an additional $49.01 off to be applied at checkout. That brings the total down to $299.99 and, according to Amazon price tracking tool CamelCamelCamel, that’s the lowest cost of this set in roughly three years.
Search “adjustable dumbbells” on Amazon and you’ll get over 100 results pages, with product quality and customer feedback all over the map. But Bowflex’s SelectTech 552 has maintained a 4.8-star rating after a whopping 21,000 overall with more than 6,000 sets sold in the last 30 days, alone. The only dumbbells that outsell these on Amazon are a lightweight Amazon Basics set, so in terms of big boy weights that will help you build real size and strength, these are effectively . 1.
Bowflex SelectTech 552 Adjustable Dumbbells, $299.99 (was $429) on Amazon
Courtesy of Amazon
[$299.99 (was $429); amazon.com]Bowflex made a name for itself way back when with unique-looking home workout machines, but nowadays they’re crushing it with adjustable dumbbells. This particular set might be its most appealing due to its sleek design, quick adjustability, and a just-right maximum load of 52.5 pounds.
The value proposition of adjustable dumbbells is simple math. If you bought a rack of traditional fixed dumbbells in the same weight increments, you’d pay roughly four figures, not to mention, that rack of weights would take up an entire wall in your house.
Each Bowflex adjustable dumbbell ranges from 5 to 52.5 pounds in 2.5-pound increments up to 25 pounds, 5-pound increments up to 50, and one last 2.5-pound increase for good measure. This resistance range covers the most essential exercises, from lightweight shoulder and arm routines to heavier chest presses and even rows for the back. On leg day, you can go up to 105 pounds with double-dumbbell squats, which is harder than it sounds.
Bowflex SelectTech 552 Adjustable Dumbbells, $299.99 (was $429) on Amazon
Courtesy of Amazon
[$299.99 (was $429); amazon.com]Adding and subtracting weight is fast and easy—all it takes are a couple of split-second twists of the dials. “The knobs turn very easily and give a distinct/solid ‘click’ when the knob is in the correct position,” an Amazon customer said. “Lifting the dumbbells out of the base and putting them back in is also easy.”
This is especially helpful when doing supersets or using intensity-boosting techniques like drop sets, where quick weight changes help keep workout intensity high for better muscle-building and endurance results.
Another winning aspect of this set is its design. “The physical design is sleek and modern,” another customer described. “So these look good in whichever room you choose for storage...not just in a dedicated gym area.”
The design is one of the better ones among adjustable dumbbells, not just aesthetically, but in performance as well. Many are bulky and clumsy, with weight plates that annoyingly clang against each other. But even at max weight, they feel compact and are easy to move around. And the slip-resistant, contoured handles fit nicely in the hands.
With its 4.8-star average rating, the reviews of the Bowflex SelectTech 552 adjustable dumbbells are almost unanimously positive. Rarely will a top-rated set be available for under $300, so grab a pair before this Black Friday double discount deal ends and start clicking your way to better at-home workouts.
Check Out These Other Great Black Friday 2023 Deals:
- Early Nike Black Friday Deals Are Live With Up to 60% Off Jordans, Air Max, and Apparel We Love, Plus a Ton More
- Yeti Is Seeing Rare Markdowns on Day 1 of Amazon's Massive Black Friday 2023 Sale
- Tons of New Balance Shoes Already Got Huge Price Cuts for Black Friday on Amazon—These Are the 6 to Shop
